According to Google, a lot of you were wondering what time of year you should start shopping to get the best deal on your wedding gown. NOW…it’s NOW (November 11-December 31, 2025, to be exact)! It’s time for our annual End-Of-Year Sale! Once a year, we need to make room for the new arrivals, so, we mark down all of our in-stock styles to a fraction of their normal price, with wedding gowns starting at just $100! Yes, you read that right. And it’s not just wedding gowns; EVERYTHING is on sale, from dresses for Mom, bridesmaid dresses, and tuxedos to jewelry and accessories. We’re not messing around…

Have your heart set on one of our special order styles? Hun, we’ve got you! During the sale, we’re offering $100 off special order wedding gowns over $1,099, $35 off special order mothers’ dresses, and $35 off special orders or rentals of tuxes and suits!

For the Bride

With dresses starting at $100, it’s safe to say that your budget will go a lot further! Think about how much $$$ you’ll have left over for flowers or those designer shoes you’ve been dreaming of, just by shopping during the sale. That’s just [girl] math. Even our accessories and jewelry (veils, tiaras, etc.) are 50% off in-stock pieces! And, we know we probably don’t have to tell you this, but this would be a great time to stock up on some delicate necklaces for your bridesmaids as a chic (but insanely affordable) thank-you gift…just sayin’.

Trends That Will Go Fast

Basque Waist

It’s no wonder these universally flattering styles are trending so hard. So we’re expecting these styles to fly off the rack. From whimsical ballgowns to structured mermaid silhouettes, we have so many gorgeous options, but they won’t be here for long!

Opera Gloves

While they don’t take up much fabric, they are surprisingly labor-intensive to make and usually cost a pretty penny. So, if your dream bridal look comes with opera gloves, run, don’t walk to the sale! Trust us when we say, you’ll want to play with all of the options!

Mini Dresses

These days, it seems like everyone is changing into a second (sometimes third) look. But who can afford that? You, babe, you can—if you shop during the sale! Now that it’s settled and you’re getting a second look, will you choose feathers, bows, or beads—or what about all three??? And don’t forget all of the events leading up to the big day. Honestly, can a girl ever have too many LWDs?

Brands You'll See On Sale

Savvi’s Exclusive Collection, Casablanca Bridal, Beloved by Casablanca, MoriLee, Alyce Paris.

For the Moms

Make sure you bring Mom with you because you won’t want her to miss out on the savings! We’re selling mothers’ dresses off the rack for as low as $59! So make a girls’ day of it. How cute would it be if you both found your dress for the wedding on the same day?

Trends That Will Go Fast

Formal Styles

Black-tie and formal dress codes are trending for weddings, and we’re seeing moms getting more adventurous and, dare we say, regal with their fashion choices. And why not? When are you going to have another opportunity to have a professional photographer photograph you with your mom in full hair and makeup? We’re expecting our more formal mothers’ dresses to go fast.

Jewel Tones & Neutrals

While jewel tones are trending, neutrals are always a hit with the moms, so if you’re looking for something in black, champagne, or navy, you’ll want to get into the boutique sooner rather than later.

Anything with Sleeves

Brands you'll See On Sale

MoriLee NY, Alyce Paris, and Private Label Collection

For the Besties

We have an EXTENSIVE collection of bridesmaids’ dresses, in just about any color you can imagine. So, whether you’re dreaming of mixed sunset hues or one lovely shade, we have plenty of options for you and your girls to choose from, and we’re offering $50 off the sample sale prices! Not a bridesmaid? These gorgeous dresses are also perfect for wedding guests!

Trends That Will Go Fast

Earthy Tones

Right now, it’s all about earthy tones: sage and olive green, terracotta, browns, and burgundy. If you are thinking of just choosing a color and letting your girls pick their own dress style, this is the perfect opportunity! We’ll have just about every style from your favorite collections in a rainbow of colors, and they’ll be available to purchase right off the rack. You and your ladies can see it all right there in real time to make sure everyone looks good together—no awkward group texts or color issues from poorly lit photos.

Butter Yellow

If you’re getting married or have even walked past someone who’s getting married, then your algorithm is surely full of this viral color trend. If you’ve fallen in love with butter yellow, like so many other couples, then get on in here before these get snatched up!

Satin

From silky midi dresses to draped charmeuse gowns, satin is still going hard this season. It’s comfy, it’s elegant—what’s not to like? We have a satin option available in just about every color, but they won’t last long.

Brands You'll See On Sale

MoriLee NY

For the Men

Gentlemen, we didn’t forget about you! Whether you’re planning on buying your suit or tux, we’re offering $35 off special orders and rentals.

Trends That Will Go Fast

Color

Yes, tuxes are classic; you’ll never hear us argue about that, but this season is all about color when it comes to menswear. Blue, green, burgundy, and camel—we expect unique colors like these to sell quickly.

Double-Breasted

We’re also seeing a return to the classic double-breasted look, so if that’s what you’re looking for, you’ll want to get in quick because those bad boys are going to be popular.

The Classic Tux

Like we mentioned before, more and more couples are hosting black-tie weddings, which means more men in need of a good tux. If you are one of those men, or know of one, don’t miss this opportunity to save big on this wardrobe staple!